PURBA, Arta Elisabeth. KOMUNIKASI PEMASARAN MEREK PHILIP MORRIS BOLD. ESENSI: Jurnal Manajemen Bisnis, [S. l.], v. 25, n. 2, p. 160–166, 2022. Disponível em: https://esensijournal.com/index.php/esensi/article/view/141. Acesso em: 29 may. 2026.